Privacy Policy

Effective as of July 30, 2025

1. Introduction

FanForge LLC ("we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, and protect your information when you use our website, platform, and analytics services (collectively, the "Services").

Information We Collect

Information You Provide

• Account Information: Name, email address, company details, and payment information when you register or subscribe

• Fan Data: Analytics data you choose to share through our platform about your audience

• Communications: Messages you send us through support channels or forms

Information We Collect Automatically

• Device Information: Browser type, operating system, device type, and mobile advertising identifiers

• Usage Data: Pages visited, time spent on pages, clicks, and interactions with our Services

• Location Data: General geographic location based on IP address (city, state, country)

• Cookies and Tracking Data: Unique identifiers to recognize your device and understand your browsing behavior

Third-Party Data Collection and Advertising

AdRoll and Other Advertising Partners

Important Notice: Our website uses tracking technologies from third-party advertising partners, including AdRoll (NextRoll, Inc.), to provide you with more relevant advertisements based on your browsing activity.

How This Works:

• When you visit our website, AdRoll and other advertising partners may place cookies or similar tracking technologies on your device

• These technologies collect information about your browsing behavior on our site and other websites

• This data is used to show you targeted advertisements for our services and related products as you browse other websites

• The data collected may include: pages visited, time spent on pages, items clicked, products viewed, and general geographic location

Types of Data Shared: We may share the following with our advertising partners:

• Cookie identifiers and device information

• Browsing activity on our website

• Hashed (pseudonymized) email addresses

• General location data derived from IP addresses

Cookies and Tracking Technologies

We use various types of cookies and tracking technologies:

Essential Cookies
Required for basic website functionality and security

Analytics Cookies
Help us understand how visitors use our website to improve our Services

Advertising Cookies

Used by AdRoll and other partners to deliver targeted advertisements, including:

• __adroll - AdRoll's main tracking cookie

• __ar_v4 - AdRoll's visitor identification

• __adroll_fpc - AdRoll's first-party cookie

• Additional cookies from our advertising partners

How We Use Your Information

• Service Delivery: Provide and improve our analytics platform and fan engagement tools

• Customer Support: Respond to your inquiries and provide technical assistance

• Analytics: Understand usage patterns and improve our Services

• Marketing: Send you information about our Services (with your consent)

• Legal Compliance: Meet legal obligations and protect our rights

• Targeted Advertising: Work with partners like AdRoll to show you relevant ads across the internet

Data Sharing and Disclosure

We may share your information with:

• Service Providers: Companies that help us operate our Services (hosting, payment processing, customer support)

• Advertising Partners: AdRoll and other advertising companies for targeted advertising purposes

• Business Partners: Companies we work with for data monetization opportunities (with your explicit consent)

• Legal Requirements: When required by law, court order, or to protect our rights

• Business Transfers: In connection with mergers, acquisitions, or asset sales

Your Privacy Rights and Choices

Opt-Out of Targeted Advertising

You can opt-out of targeted advertising in several ways:

AdRoll Opt-Out:

• Visit AdRoll's opt-out page: https://app.adroll.com/optout/safari

• Click the blue AdChoice icon that appears on AdRoll ads

• Use the "Do Not Sell or Share My Personal Information" link: https://app.adroll.com/optout/email

Industry Opt-Out Tools:

• Network Advertising Initiative (NAI): http://www.networkadvertising.org/choices/

• Digital Advertising Alliance (DAA): http://www.aboutads.info/choices/

• European users: https://www.youronlinechoices.com/

Mobile Device Settings:

• iOS: Settings > Privacy > Advertising > Enable "Limit Ad Tracking"

• Android: Google Settings > Ads > Enable "Opt-out of interest-based advertising"

Browser Settings:

• Most browsers allow you to block or delete cookies through their settings

• Note: Opting out may affect website functionality

Your Data Rights

Depending on your location, you may have the right to:

• Access: Request a copy of your personal information

• Correct: Request correction of inaccurate information

• Delete: Request deletion of your personal information

• Opt-Out: Stop the sale or sharing of your personal information

• Portability: Receive your data in a portable format

To exercise these rights, contact us at legal@fanforge.app or call 1-844-740-7126.

Data Security and Retention

We implement industry-standard security measures to protect your data, including encryption, access controls, and secure data storage. However, no method of transmission over the internet is 100% secure.

Data Retention:

• Account data: Retained while your account is active and for legitimate business purposes thereafter

• Analytics data: Retained according to your data retention preferences in our platform

• Advertising cookies: Typically expire after 13 months of inactivity

• Marketing data: Until you unsubscribe or request deletion

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. We ensure appropriate safeguards are in place for international transfers, including Standard Contractual Clauses where required.

Children's Privacy

Our Services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn we have collected such information, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the updated policy on our website and updating the effective date. Your continued use of our Services after changes become effective constitutes acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Policy or our privacy practices:

FanForge LLC
442 W Ocean Blvd #507
Long Beach, CA 90802
Email: legal@fanforge.app

For EU Residents: If you are located in the European Economic Area and have privacy concerns, you may also contact our Data Protection Officer at legal@fanforge.app.

State-Specific Privacy Rights

California Residents

California residents have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected

• Right to delete personal information

• Right to opt-out of the sale of personal information

• Right to non-discrimination for exercising privacy rights

Other US States

Residents of states with comprehensive privacy laws (Colorado, Connecticut, Utah, Virginia, etc.) have similar rights to access, correct, delete, and opt-out of the sale of personal information.

To exercise your rights, visit our privacy request portal at legal@fanforge.app.